MISSION:

MISSION:
Power Real-Time Price Stacking for Loyalty
We engineered a price logic layer that reconciles hyper-local instore promotions with national loyalty discounts and personalized offers—down to the penny, at scale.

MISSION:
Power Real-Time Price Stacking for Loyalty
We engineered a price logic layer that reconciles hyper-local instore promotions with national loyalty discounts and personalized offers—down to the penny, at scale.
“Loyalty is expensive. If you get this wrong, you’re just giving away margin."
—Wells Burke, Rocket CEO
Outcome:
Loyalty sounds simple—but the math quickly turns brutal. Legacy POS, overlapping promos, vendor rebates, and national offers all stack up in unpredictable ways. When this logic collides, unexpected costs or unhappy customers follow. Rocket built a price logic engine that dynamically reconciles every offer without sacrificing customer experience or retail margin.
Architecture:
We built a custom layer operating between the POS and loyalty stacks, continuously ingesting price books, local promos, and vendor rebates. It calculates optimal discount paths, enforces strict guardrails and delivers receipts that reflect true intent. By handling every situation automatically and at scale, we remove uncertainty, prevent margin leaks, and resolve complex pricing challenges.
